BeyondBrands
SERVICES
Brand Development
Illustrations
Print Collaterals
DIGITAL COLLATERALS
Website Design
BeyondBrands is an agency that helps build and grow conscious brands in the natural products industry. They offer a wide array of services which include Strategy & Planning, Branding & Design, Social Media & Digital, Finance, Marketing, Sales etc.
The idea behind the branding is inspired by the first two letters of the brand name. “BB” acts as a double infinity symbol when mirrored and also represents a butterfly. A butterfly symbolizes powerful transformation and metamorphosis. The branding is supported by handmade, painted textures that represent butterflies. The technique used to create these was inspired by the “Rorschach Ink Blot” test in which subjects' perceptions of inkblots are recorded and then analyzed using psychological interpretation, complex algorithms, or both. This is further supported with parts of sacred geometry that ascribes symbolic and sacred meanings to certain geometric shapes and geometric proportions. The graphics and art direction for print and digital media use natural textures, images to support the brand further.
www.beyondbrands.org | @beyondbrands_